Trying to come up with social media event post examples and ideas that will boost event registrations? Be it any event, trade show, expo, conference, exhibition, or trade fair, this blog post will focus on the ways you can effectively promote it.
Multiple examples of event announcements have been included on social media platforms like Instagram, Twitter, and Facebook. We have also discussed creative and innovative ways to announce the event. This includes examples of social media posts made before, during, and after events.
So without wasting time, let’s deep dive into the tips and tricks for strong event announcement post examples. That can boost event registrations and expand your network by getting people enthusiastic about the event from the start.
23 Creative Social Media Event Post Examples to Boost Event Registrations
Pre-Event Social Media Post Examples
1. The Basic Social Media Event Promotion Post Ideas
Never forget the basic information. When you’re promoting your event on social media platforms, there are some fundamental elements you need to consider in your posts and they are:
- Event name
- Event venue
- Date and time of event
- Information about the event (purpose, who is behind the event, etc.)
- Basic instructions on how to join
- An eye-catching photograph
- Unique event hashtag
By featuring these components, you’ll attract the more relevant attendees to the event without any hassle.
2. Instagram Event Post Example: Countdown Stories and Posts
One of the best examples of event announcement posts is countdown timers. It’s a great way to remind the audience about any event. A countdown post or story creates a sense of urgency and FOMO among the audience. It drives excitement and curiosity for those who have already registered for the event. However, for an effective countdown post, make sure to showcase the days left in the event in large font to catch the attention of viewers.
3. Introduce Your Audience with Event Lineups
How about sharing some details about your event to drive more interest? Well, if we talk about the most interesting part of an event, then surely it’s a chance to meet and hear from well-known individuals. Therefore, introduce your event guests, celebrity hosts, and speakers on your social media handles. Create event lineup posts, and give an overview of your event, an agenda, or highlight a host or speaker from the event.
4. Share the Benefits of Attending the Event
Ensure that you don’t leave your audience to figure out ‘what’s in it for them. Always mention the benefits to the attendees. Use social media platforms to showcase the best reasons, “why one should join and don’t miss out on it.” A great way to share this could be via an Infographic, reel, or short video.
5. Do Share the Tickets Status
Generally, humans have a strong feeling of wanting to be part of something, and as a result, it creates FOMO- Fear of being left out. Consider this an opportunity to drive ticket sales. You can make Instagram or Facebook posts, reels, and stories with “Tickets selling fast” or “Last 100 left.”
6. Create ‘Almost Sold Out’ or ‘Sold Out’ Posts
If in case, all the tickets for your event sell out ahead of time, don’t forget to shout about it. Use your Instagram, Facebook, Twitter, or LinkedIn profiles to inform your audience about the sold tickets. As a result, it’ll increase the event’s popularity and interest for the next event.
7. Forget about Hashtags?
Believe it or not, hashtags are the secret weapon that boosts event registrations. Hashtags are one of the most amazing ways for the audience to follow along with any event, and that too, with a search on social media. Consider designing a hashtag that’s unique, and easy to pronounce. Post an image with the official hashtag for the event, and you’ll see a community even before the actual event.
8. Repeat Event? Showcase the Highlights of the Previous Event
A repeat event is a great way to demonstrate its popularity. Earlier highlights of your event can be your answer. If the audience wants to see what they are signing up for, then this can be a great way to display the images and videos from the last event. Consider sharing social media posts with the brand logo and previous images with the event name and tagline. As a result, it’ll attract new participants.
During an Event, Social Media Posts Examples
9. Real-Time Posts and Stories
Stories are an excellent medium for this because they are designed for timely and less sophisticated content. What better way than to share real-time updates of your event with audiences around the world? Give live insights into your event by posting Instagram stories and reels, Facebook posts, etc. Sharing stories can be one of the best examples of post-event announcements. That’s because Stories don’t require polished content or include lots of interactive features like GIFs, stickers, music clips, and more.
10. Concept of TV Serials – Recaps!
If the event you’re planning lasts more than a single day, then don’t forget to post a recap of the previous day on social media. These social media posts can encourage people who haven’t come on the first day.
11. Live Coverage of the Event Key Takeaways
Share the key phrases and takeaways from any talks and presentations at your event on your social media platforms to benefit your followers. Just type the quote out and record it on video or share a brief clip of it. You can use Threads, Twitter, and other social media profiles for this.
12. Social Media Event Promotion Globally — Live Streaming
How can you reach more people at ongoing events? Consider using social media channels to remind audiences that they can still participate in the event, even if they can’t be there for some reason. Announce live streaming of your event and provide clear instructions on how attendees can participate virtually.
13. Design Filters for Instagram and Snapchat
Instagram and Snapchat are the two most popular and booming social media platforms of our time. Both apps are used by a large number of people for their businesses. These apps are one of the best ways to connect and communicate with potential customers. During the event, you can design exclusive filters for Snapchat and Instagram to create a buzz.
14. Reveal and Feature Each Guest Speaker or Host
Another example of a social media post on the list is announcing the guest speakers and hosts during the event. Multiple images are always a good idea when promoting an event. Variety is always interesting, and with guest speakers, it’s easy to create fun and interesting content. Therefore, try to introduce the guest speaker to increase the number of registrations for the event.
15. Share Experience on Threads, Instagram, Facebook, and Twitter
Whether your event lasts one day or multiple days, do share the real-time experience clips of the attendees from the event on social media. This will showcase the transparency of the event and create hype for upcoming events.
After The Event, Social Media Post Examples
16. Event Highlights
Share the highlights of your event, attendees, event staff, and management on your Instagram, and Facebook accounts. As a result, even after the event, it’ll reach more audiences, and they’ll know more about the event.
17. Event Testimonials
Hand over the mic to every participant in the event and let them explain why they’re part of it. Sometimes, hearing about the benefits from another person feels more relatable and convincing.
18. Honest Feedback After-Event Social Media Posts
Even after the event, engage with the audience by asking them questions about their experience. Ask for opinions and suggestions from the attendees. Also, use social media for polls and quick surveys.
19. Thank You Posts
Don’t forget about “thank you” posts on social media. Show the audience how grateful you are for their support throughout the event.
20. Written Summary of The Whole Event
The event’s over, but not the content. Use the content of your event by writing blog posts. Share the event-related articles on social media, such as in the following after-event social media posts.
21. Survey Posts
Don’t forget to share the survey results on social media. Survey results will show a clear picture of the overall engagement & performance of the event.
22. Create Images and Shareable Posts for Website
Most of our interactions with customers come from blogs or websites. In spite of that, social media is still a valuable resource. Install social media plugins on your website so that attendees can easily share images and information about the event with their friends
23. Prepare for the Next Event
The last step after the event is to gather your focus and begin planning and preparing for the next event with all the adjustments you need to make. The next time you hold an event, ensure the audience has a memorable experience.
By the end of this article, we have discovered multiple social media event posts examples. If you wish, you can leave a remarkable impression on the audience by considering the above-mentioned ideas to boost event registration. Always remember that a successful event is the result of proper strategies, systematic execution, and creative ideas at every stage. Therefore, plan ahead and be creative!